TYPOGRAPHY| TASK 3: TYPE DESIGN & COMMUNICATION

TYPOGRAPHY| TASK 3: TYPE DESIGN & COMMUNICATION_

|| 16/05/23 – 26/06/23 (Week 7 – Week 13) 

|| Miao Xinjun, 0379525

|| Typography

|| Task 3: Type Design & Communication. 

TABLE OF CONTENTS

1. Lectures

2. Instructions

3.Process Work
  •    3.1 Research
  •    3.2 Ideation
  •    3.3 Final Outcome 
4. Feedback

5. Reflection

6. Further Reading

1. LECTURES




2.INSTRUCTIONS













3.PROCESS WORK

3.1 Research

In the begining, we are tasked to select a preferred font from the 10 fonts provided. Using the given letters H,o,g,b, do a detail dissection of the letters in Adobe Illustrator (artboard size: 1000pt x 1000pt). Deconstruction is a great help for us to understand a general idea/ principle of how other create their font.

After the anatomical analysis, I began to try creating my typeface using the four letters previously given. I used Pinterest to find some references.

3.2 Exploration











4.FEEDBACK

  • Week 8:
General Feedback:
For the first two hand-drawn sketches: The design of lowercase letters appears somewhat ordinary, and some details don't meet the requirements. The uppercase letters look good and can be further explored.
Specific Feedback:
When creating hand-drawn sketches, pay attention to keeping the letter sizes and formatting consistent, as well as the ascenders and descenders. The design of lowercase letters is slightly similar to most common typeface designs—you should attempt more creative approaches.
  • Week 9:
General Feedback:
This is good, no problem.

Specific Feedback:
The lowercase letters look better than the uppercase ones. You can pick one of the lowercase letter sketches to move forward with with next.
  • Week 10
General Feedback:


Specific Feedback:


6.REFLECTION



6.FUTHER READING






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